Saturday, August 22, 2020

Muhammad Ali Essays - Boxing, Sports, English-language Films

Muhammad Ali Muhammad Ali, initially Cassius Marcellus Clay, in the course of his life got truly outstanding and most questionable games figures ever. His forthright disposition and commitment to the Muslim religion made him a good example for some individuals. Maybe the most astonishing thing he did was changing is name to Muhammad Ali after turning into a Muslim. Ali, at that point despite everything passing by Cassius Clay, first came to world consideration in 1960, when he won the Olympic light-heavyweight title. After his astounding triumph over at that point heavyweight champion Sonny Liston in 1964, he delivered a constant flow of features. He was the main fighter to profit by global TV, making him even more obvious to the world. In his second battle with Liston, more contention emerged over the way Liston went down and remained down in the underlying round. Ali, be that as it may, end up being a battling champion, acknowledging the demands of each heavyweight he got an opportunity to battle. He was deprived of his title in 1967 for rejecting military help on strict grounds during the Vietnam War. He guaranteed, If doing battle, and conceivable passing on, would help twenty-2,000,000 blacks in this nation gain opportunity, equity and fairness, I would join tomorrow. He likewise said that he would not help slaughter destitute individuals in different nations when it is going on to his own kin in America. He was permitted to continue battling in 1970 and had his intrigue of conviction maintained by the U.S. Incomparable Court in 1971. Ali recaptured the title in a 1974 session with George Foreman. He lost the crown again in 1978 to Leon Spinks however recaptured it that year, in this manner turning into the principal man to win the title three times. Other than Joe Frazier and Spinks, the main fighters to vanquish Ali, who had a 55-5 record, were Ken Norton, who later lost to Ali; Larry Holmes, who thwarted Ali's pursue a fourth heavyweight title; and Trevor Berbick, who vanquished Ali after a fizzled endeavor to make a rebound. After his battle against Berbick, he reported his retirement.

The Literature of the Victorian Period

â€Å"Dr. Jekyll and Mr. Hyde† by Stevenson Book Analysis â€Å"North and South† by Gaskell Book Report Example of Literature Review article, Sample Paper Introduction The writing of the Victorian time frame is the synonymy of resistances. A portion of the restrictions acquainted by this period are with be considered â€Å"vital† as they manage the significant human qualities. The rundown of the works known to be the best portrayals of the Victorian world standpoint is exceptionally long; in any case a few works are to be featured. Resistance is the center of Stevenson’s â€Å"Dr. Jekyll and Mr. Hyde†. Its exceptional goals and the battle of two powers has become the exemplification of duality. Another attempts to specify is Mrs. Gaskell’s â€Å"North and South†. Being founded on a logical inconsistency the book’s characters battle inside the entire book so as to accomplish the harmony between the rival sides. These two works don't talk just about the duality of the material world yet of the profound world which now and then gives the impression of their insolubility. Both of the books manage accommodating these restrictions, and their accommodate end up having a ton of normal viewpoints. Being so not the same as one another, they hence become a ton the same, for the message they are conveying is an incredible same: a distinction of an individual from standard society delegates causes this individual unimaginable sufferings. Both of the books are the battle of distinction against the general public and the standards that it obtrudes however in any case there is something more to both of them†¦ The restriction between the longing to appear as something else and the need to resemble everyone make an ideal base for the battle both in â€Å"Dr. Jekyll and Mr. Hyde† and â€Å"North and South†. North and South† and â€Å"Dr. Jekyll and Mr. Hyde† examination Essay Dr. Jekyll and Mr. Hyde Stevenson’s â€Å"Dr. Jekyll and Mr. Hyde† is a production of the resistance of two otherworldly characters. Fundamentally, it approaches the â€Å"mutation† that Dr. Jekyll’s character experiences. Through the narrative of Dr. Jeky ll the creator discusses the â€Å"unrevealed† side of the general public. The examination of the profound setting of the book carries the peruser to the understanding that Dr. Jekyll’s guile is only the exemplification of social issues. Everyone sees Dr. Jekyll as a fine researcher, a rich, regarded man. He comprehends the inconceivability to uncover his unnerving and repulsive second character. Society would not have affirmed Mr. Hyde, no one would have adored him. In any case, Mr. Hyde is a piece of Dr. Jekyll. What's more, that is the genuine catastrophe. Dr. Jekyll’s endeavors to control his â€Å"personality conditions† with a unique medication is an endeavor to accommodate these two restrictions that live within him. â€Å"Gentlemen like me must be exceptionally cautious about what we do or say†, says Dr. Jekyll and to be sure he is correct. The account of Dr. Jekyll is the tale of a fruitless endeavor to kill the rival sides, as Dr. Jekyll passes on. The epic additionally uncovers that the upper society classes do likewise have â€Å"dark sides† and are not â€Å"socially perfect† as it was placed in the time of the book creation. Regardless of what an individual is a major part of his life he despite everything stays a basic human, regardless of what an individual is by all accounts †he will in any case have different sides of a character, on the off chance that he can't be what he truly is: fortunate or unfortunate. The general public doesn't permit it and it delivers a battle! â€Å"North and South† Gaskell’s â€Å"North and South† has a great deal to do with restrictions, as well. The primary courageous woman Margaret Hale has an example of regular day to day existence that she has had while living in Helstone in the south of England. This is s story of the logical inconsistencies that the young lady faces as she moves from agrarian Helstone to industrialized Milton. This is the logical inconsistency between the existence that she has known in the South and the existence she faces in the North. This is additionally a battle of the qualities, which contrast in two distinct pieces of the nation. The correspondence of the South proselytes into the nonappearance of rights in the North. The book additionally restricts two unique sentiments of the courageous woman. Having a place with the class of laborers she is against their destitution and the manner in which they are treated at the plant, simultaneously she is infatuated with the proprietor of the factory. This believers into the showdown of two distinctive social classes. The insolubility of every one of these resistances makes the courageous woman need to return to the old routes in Helstone. In any case, when she does†¦ She understands that everything changes and that her lifestyle isn't the main conceivable and flawless one. She accommodates the restrictions with the attention to accomplishing the parity through being able to help the â€Å"poor† individuals, even now having a place with the privileged. The peruser likewise faces the restriction of the privileged cold-bloodedness and the understanding that there individuals inside the class that would like to be evenhanded. The idea of strains of the books It isn't unexpected to see that both of the book have normal viewpoints and the essential parts obviously the social one. The both arrangement with the fundamental Victorian â€Å"discoveries†. Stevenson’s: One individual, being a strong animal may even now have two unique parts, two inverse personalities, that battle for acquiring control over the individual. It is the resistance of what an individual is by all accounts, satisfying the social standards and what he is as a general rule. Gaskell’s: One nation, being a strong region may at present have two unique and even inverse lifestyles, contingent upon the piece of the nation. The â€Å"North and South† additionally represents the resistance of two distinct classes, having a place with these two restricting lifestyles †the agrarian and the mechanical one. Both of the books are certainly a piece of a similar society. It is a general public in its endeavor to accommodate from the resistances that are destroying it, obliterating its pith. These Victorian works are the result of the general public understanding the shortcoming of its social perspectives: class contrasts, social standards, and its craving to place everything in projections, which are â€Å"sociable† or as it were satisfactory for watching. The general public restricts itself in both of the books. Both of the books are calls for accomplishing equalization and congruity; Victorian calls for changing the view of the world. Source: http://www. custom-expositions. organization/models/Literature_Review_of_the_Victorian_period_essay. html

Friday, August 21, 2020

Abercrombie & Fitch vs Armani Essay Example for Free

Abercrombie Fitch versus Armani Essay ‘’Fierce,’’ ‘’work it,’’ ‘’bespoke,’’ ‘’black,’’, ‘’covert couture,’’ ‘’edgy,’’ ‘’fashion forward,’’ ‘’aspirational,’’ ‘’faux pas,’’ ‘’so last season,’’ ‘’glamourista,’’ ‘’retro-futurism,’’: these are a portion of the words generally recognizable to fashionistas around the globe. Milan, Paris, New York City, London, and Tokyo: these are the urban areas to be in the event that you need to comprehend what every architect is getting ready for next season, spots to be in the event that you need the best and new assortment for your garments. These days, planners know not just that they need the most up to date and best garments yet in addition the mental intrigue that will make the shopper need to purchase their garments. Abercrombie Fitch and Armani both utilize a similar kind of models, however Armani the one that interests to increasingly preservationist and upscale clients is progressively compelling. The fashioners utilize a similar sort of models in their promotions. They utilize regular youthful models, athletic, attractive, enchanting, brilliant, practically saintly. They realize how to focus on their crowd and claim to their feelings on the grounds that the greater part of the shoppers need to resemble the models in their promotions. The models that they put in the advertisements are the individuals who the regular purchaser doesn’t look like. The architect suggests that purchasing the item will make the purchaser resemble the model. At last, the two originators advance to a particular sort of customer and socioeconomics as per their style of attire structure. Not so much garments but rather more uncovering is the thing that Abercrombie Fitch markets and promotes. In New York, their store has semi-stripped models welcoming clients. A portion of the models may just he wearing pants, and, in different cases, they may be strolling around in their clothing. See more: Homelessness as a social issue Essay Their intended interest group is the person nearby cordial, fun, youthful, athletic, easygoing, and, the vast majority of all, pleasant looking. In this specific advertisement, Abercrombie and Fitch utilize high contrast differentiate. The scene gives the deception of how the costumer would feel like in heaven, and where everything is laid back and where there are no issues. Their models are not wearing shirts, and the scene is easygoing difference. The scene sends the customer into the outside, in the spring, and where the fun is unending, extremely valuable, and where the ideal spot to be is and the entirety of your wild blessings from heaven. Couture and refinement brands Armani. Great and developed is the manner by which they promote and market. At the point when customers hear this brand, they naturally consider apathetic, refined, rich, extravagance, and traditionalist. Their intended interest group is high society with refined taste, a working man who needs to feel significant and developed, the class of clients who will go through cash as well as know the nature of the item. In this advertisement, the fashioner picked an upscale spot to shoot and the foundation is for the most part dark.. The advertisement was shot clearly yet the purchaser despite everything can recognize the shade of the model’s garments and sack. The advertisement additionally brings out a fine of exemplary film and style, and baits the customer into a period of where riches and refined is everything. The promotion ship the purchaser into a dream long for how he would look with those garments on and what sort of way of life you can have. Both Abercrombie Fitch and Armani employ a particular kind models, the models must be more than 6 ft tall, thinned and tone, impeccable cheek bones, fair and dark hair, porcelain face, and practically like an animal send from paradise. Be that as it may, they contrast by they way they advance their item. One accepts semi-exposed models are increasingly attractive while the different goes for the excess and flawlessness. Abercrombie Fitch and Armani are known around the world. Their sort of notice works since they request to various crowds. Abercrombie Fitch pushes the envelope in the sexuality and homoeroticism. Armani remains conventional and moderate and doesn’t push the envelope in sexuality. Their item has an enormous effect in our general public, directing class and taste in garments, envision of accomplishment, pay, and whether the purchaser fashionista. These two specific brands affect my life since I have worn both planner garments, and Armani is my preferred fashioner. Regardless of whether the shopper didn’t know who Armani was or what is sells, just by taking a gander at this promotion, it enraptures the customer with its style of model, garments, extra, and appeal of highly contrasting film that places the buyer into this daze of what their life would resemble and how they would look like in the event that they possessed Armani garments.

Tuesday, August 11, 2020

2018 Freshmen Wait List - UGA Undergraduate Admissions

2018 Freshmen Wait List - UGA Undergraduate Admissions 2018 Freshmen Wait List We plan to make the final wave of freshman decisions available today, March 16th, in the late afternoon timeframe. For some students, you will be offered a place on our wait list. Every year our office has to predict approximately how many students we can admit in order to enroll our freshman class, but we can never be sure how many students will enroll until after the May 1 commitment deposit deadline has passed. If the number of students who say they will be attending UGA is lower than we expect, we may need to go to our wait list group in order to get the size that we want for our freshman class. This year we have just over 1,200 students on the wait list. We carefully monitor the deposits coming into the University to see where we are in comparison to the predicted freshman numbers. The FAQ can answer information on Wait List numbers, past year Wait List data, and other details (such as no, the Wait List is not ranked). For those of you who have been wait-listed, here is a chance for you to ask questions. Please remember that this is not a blog where you should post statistics or throw fellow classmates under the bus. These types of comments will be deleted.Before commenting/asking questions here, please review the decision letter and the FAQ, as they give a great deal of details of the Wait List process. TheWait List FAQcan answer some questions, but the most important thing you need to do is decide if you want to remain on the wait list. Follow the instructions on the status check to let us know if you want to stay on the wait list or if you want to decline this option and move forward with admission at another college. If you decide to stay on the wait list, you should still move forward with an alternate college plan as we will not know about any wait list options until May at the earliest. If you select to stay on the wait list, we will know that you still want to attend UGA if an opportunity opens up. The key word in wait list is wait as this is not a quick process. So please be prepared to wait. There are three options for the wait list reply. You can say no, please do not consider me for the wait list. The next option is to remain on the wait list, but only if it is for the Fall term. The third option is to remain on the wait list and be considered for both Fall and Spring terms. This is so that if there is space available for the Fall term, we will look at all of the students who have asked to remain on the wait list. If the only space available is for Spring term, we will only look at students who said Fall or Spring. Once you select an option, you cannot change it so be sure to think about your decision before you make your selection. Things to Remember: UGA does not use the GPA from a HS transcript, but instead we calculate our own HS GPA based on core academic courses. In our holistic review, we also look at grade trends. UGA looks closely at academic rigor, specifically what a student will take over four years as compared to what is available. This is not based simply on the number of AP/IB/DE courses, but instead we look at the overall coursework over four years and the progression of rigor over those four years. When we are looking at activities in the holistic review (clubs, sports, pt work, artistic activities, etc.), we are looking at depth and time commitment in these areas in addition to the actual organizations. We will not know details about the wait list until after May 15, and it may be well well into June before we make wait list decisions. Please be patient with our office and read the FAQ before asking questions as it can give you a great deal of information. If you do not feel like you can wait until mid-May through mid-June for a decision, it may be that the wait list option is not for you.

Saturday, June 20, 2020

Adidas Marketing

Introduction Adidas is a 2nd largest sport wear industry in the footwear market. Adidas is largely engaged with the sport industry, offering customers widespread selection of sport equipments. Adidas segmented its market into three main divisions Sport Performance, Sport Heritage and Sport Style. Company has its market extensive increase in Europe, US and Asia with approximately 150 continents (www.adidasgroup.com). Adidas aim to get better their quality, look, feel, and representation of their product in order to surpass consumer expectations and to provide them with the highest value, thereby helping athletes of all kinds to achieve zenith performance in their various fields. Adidas mostly invest in the sport market and increasing its profitability. As a sport giant Adidas should not only invest in the sports market but also it should try the other product related to the sport but in different industry like food (Nutrition and energy) products. Adidas is producing almost all kind of the product for the athletes, boxing, swimming, football, body building, golf etc, making all kind for products to give them comfort and confidence that they are wearing a reliable product. All of these sports consume high level of energy while their every day workout or during training session. As a highly reputed company if Adidas introduce such product then it will increase its market and an addition to it sport industry. New products will also be one of the most important factors in terms of success in the future (Blythe, J. 1998). After an extensive analysis of the environment and the market analysis adidas has develop and launched Adi food Supplement. Adi food supplement is mainly for the football athletes who consistently move during the game, this requires constant bodily re-adjustment, made possible by immediate starts, stops, jumps, dashes and spins. All of these physical needs can negatively impact the body and make the athlete vulnerable injury, illness or a disease. The athletes must have a well developed skills, complete with enhanced coordination, healthy and flexible joints. The flexibility required for complex and specific soccer manoeuvres, and the ability to create unpredictable power on-demand. Playing soccer well, and at the level required for success and victory. Adi food supplement will be reach in multi mineral vitamins. During the game athletes sweat heavily and lose mineral vitamins from the body. Regular dose of Adi food supplement will recover the lost minerals and the vitamin time to time and keep the athletes fit for the next game. This food supplement can be used in water, milk, juice etc to get the energy and for the taste it will be in different flavours to fulfil the need of the buyer. Market Objectives: Adidas marketing objectives are as follows: Increase its sales and market share Develop and launch a new product Improve its company and brand image Market development Environmental analysis: Every organisation need to analyze the enviourment to know its position in current market and compare the product with the competitors. The model we will use to analyze the market will be PEST. Igor Ansoff, 1965 states that environmental concept should be continuous and should feed all concepts of planning. Marketing environment is made up of three main parts: Internal environment Micro-environment Macro-environment According to the Food and Nutrition Policy 2007-2012 and UKAS, BS EN ISO 17025 law in Europe there are six main policies need to take care while producing a food products and follow the instruction to deploy the product in to any of the country which are under WHO European Action Plan. Biased healthy start Ensuring a secure, vigorous and sustainable food supply Detailed information and guidance to the consumer about the product Taking integrated action to tackle linked determinants such as physical motion, alcohol use, drinking water and the atmosphere Improving nutrition and food safety in health sector Monitoring, estimate and study If we examine the football market than we will come to know that Western Europe specially United kingdom is a very huge market and have a very good economic stability in the market. Now days each person is concern about its health especially all the athletes of any sports, and they spend hugely just on to their training and diet. Adidas as a privileged brand image in the market and any product related to sports will be highly appreciated. Nutrition and health related products have a significant market share. To launch the Adi Food Supplement Adidas required minimum of 130 million of initial investment to launch the product with significant and steady profit. In Europe technology factors are very favourable to ensure the product standards. Growth Objectives: Corporate managements first course of action should be a review of whether any opportunities exist for improving its existing businesses performance. Ansoff has proposed a useful framework for detecting new intensive growth opportunities called a product market expansion grid (Philip Kotler, 2003). Ansoff states that a company could expand using penetration strategy, market development strategy, product development strategy and diversification. In the current situation, Adidas intention is to develop a new product of potential interest to its current market. It should be noted that Adidas is a global company with market all over the world including Cameroon. The critical factor for success in going down this road is the profitability of the customer group for which the product is being developed. Secondly given the fact that Adidas have a strong brand name that can comfortably applied to its products. Product development: This strategy is used to develop new product for the existing market. Production of Adi Food Supplement in such a well developed market with a good competition will be of great advantage. Due to the competition the company gets chance to improve its product and make the best available for consumers. With the production of such kind of product Adidas will be able to fulfil the market gap and will be increasing its market share by getting an upper hand over the rivals. Kotler, P. (1994) states that once a company has successfully segmented the market, chosen its target customers, identified their chosen needs, and determined its market positioning than it is better able to develop new products. Segmentation of the Market, Targeting and positioning of the Product: Market segmentation is the process of splitting customers, or potential customers, within a market into different groups, or segment, within which customers have the same, or similar, requirement, (McDonald and Dunbbar, 1998). Adidas being a global company was able to segment the UK market on the following bases. Size the population is 60.6 million of which 80% local community, 10% Welsh and Northern Ireland and rest 10% is rest of world communities. Identity Adidas was able to identify that more than the 50% of the population between 18 to 30 yrs were more engaged in athletics, which the rest of the youth population was interested in other sports such as volleyball, handball, rugby and others. Another group of the total population 20% of between 34-40years were interested in amateur footing in the morning while another 10% of the population between 41-60years were also running for the sake of keeping fit. Relevance Adidas found in their market research that their product features were relevant for the segment they were researching as sportsmen and women wanted to run for long time without stopping to drink water. They need any kind of supplement fluid that will sustain in the body for a long time. Accessibility Adidas can use different adverting strategies to the target audience, such as TV advertising, sport panorama, bill boards and youth magazines or sponsor the football match to tell people about the product. Getting the segmentation of the market, companys next step is to target the particular segment of the potential customers of the new product. A particular segment is said to be attractive if there is enough potential customers to aim at, it is likely to be profitable and very much accessible. According to Geof, L. and Lester (2006) encompasses the identification of diverse needs for specific groups or segment of customers, deciding which of these groups the organisation should target or serve and designing marketing mix programs so that the needs of these targeted groups are then more closely met. In order to achieve the target market if we implement young and Rubican 4Cs model this can easily explain the segmentation of the market. This model can analyse user observation and help to determine their needs. After conducted common market research conducting interviews, focus groups, and questionnaires. They came to know that there are three main lifestyle groups which are based on cross-cultured buyer characterizations, which are constrained, the middle majority, and the innovators. It most likely found that the Middle Majority and the innovators are more concern about their health and spend some amount of the pay on their health products. Product Positioning Product positioning is always a very important part of any organization to market its product. Adi Food supplement will be rich in vitamins minerals and rich in nutrition for the athletes who do work out most of the day to keep them fit for the game. Footballers keep training and burn a lot of energy and due to sweat they lose vitamin and minerals. The biggest competitor of Adidas will be Maxi Muscles because has they market established but Adidas is the biggest name in the sports market and that brand image is their competitive advantage upon their competitor. Adi Food supplement will be a milk type product just add it in water or any other fluid and drink it with different flavours. It will consist of all necessary multi vitamins, minerals, protein, carbohydrate and amino Acids to recover energy and stamina quickly. Product positioning took place in the buyers mind and it is very much important to consider the buyers point of view regarding price before position the product in the market. Consumer thinks of every aspect of the product before buying like, taste, price, quality, satisfaction etc and then he or she will buy the product. Adidas as a sport tycoon can ensure the quality and taste and the price of the product but satisfaction still remains with the buyer. TV media and promotion of the product plays a vital role in positioning brand in the minds of the target consumers (Trout et al, 1981). According to the Aaker et. al (1992) we can achieve product position by seven different ways. Product characteristics and customer benefits To keep consumer attention for the product it very much necessary that product should have a very powerful slogan which expresses the product and the consumer demand. Adidas should develop a slogan like Healthy Life with Adi Food Supplement and step into a different shade of the market. Competitive Price To contend with the market for this product Adidas should keep the market price competitive with the other products in the market. Product Launch Launch of the product is very important part in the positioning strategy. If we look at the current market in London Olympics are going to be held in 2012. In Olympics, athletes will be coming all around the world and that product can be a big hit as a brand name of Adidas. Consumer Consumer plays an important role in product positioning if product is associated with the consumer. It will be an extra edge if Adidas advertise its product with a well-known personality in the market. Product classification Properly classify the product makes it easies for the consumer to understand and compare it with the different product and can notice the benefit of the product. Logo / Symbol Every product in the market has its special symbols. Adidas being a well known tycoon already have its three strips Logo and can also be set for the new product with minor adjustments. Competition A healthy competition is always beneficial for a new product because competitors like Maximuscles already created a space and position in the market. Adidas can use the same market reference point to launch its product and can easily penetrate in the market. Marketing Mix of the Adi Food Supplement Neil H. Borden, (1964) states that the marketing mix is the set of marketing tools the firm uses to pursue its marketing objectives in the target market. Kotler (1994) says the set of controllable variables and their levels that the firm uses to influence the target market. Marketing mix is based on 4Ps which is the classification of the product Product In marketing mix presentation of a product is a very important that how Adidas present its product for the consumer. It includes product competitive price, an attractive packing, and different flavours for the consumer. As a brand adidas it is very much important for the company to present its new product according to their image so consumer feels privilege when they buy Adi Food Supplement. Price To penetrate in the market with a new product it is very important for adidas price the product with a very competitive price which should be affordable for all kinds of buyers in the market. Price should be determined after review the competitors price so the affordability should not be a problem for the product. Promotion Promotion of the product plays a very important part in product marketing strategy. Promoting the Adi Food Supplement can be done via different ways like online marketing, TV ads, Sports Magazines, sponsoring the events, leaflets and more. As much Adidas send the information about the product to the customers will be better for the long run benefits. Place Last but not least part of marketing mix is the place of the product where adidas will launch it, as we discuss before in marketing segmentation about the initial location of distribution is UK. Place involves all distribution channel, location of distribution and the method of the distribution and it is important to fulfil the availability of the product indifferent locations in UK for that Adidas can consult to their organised dealers and retailers for the product selling. Investment cost on Adi Supplement and its Return Before launching the product companies always go through from the cost analysis and the product price, it always a crucial role to determine the right price according to the market and the economic view of the company (Shipley, 1981). Initially company will invest roughly around 130 million pounds to make the product successfully moving in the market. As the product will be something that will be focused on a specific target group the price of the product will be reasonable and affordable, with each box containing 750g Powder based supplement and costing around 25. Cost pricing Year 1 The expected cost for the product is 25 per box and the contribution sales for next five years is as follows Adidas should get return of its investment as follows This product will cover its cost with in 3 years and 7 months. And margin of the product can be increase if the product will be launched before the Olympics games in 2012 in London. References Aaker, D. A., R. Batra and J.G. Myers (1992) Advertising Management, New York: Prentice-Hall. Adidas Group. (2009). leveraging opportunities across our brand portfolio Available: https://www.adidas-group.com/en/overview/strategy/default.asp. Borden, N. H. (1964), The Concept of the Marketing Mix, Journal of Advertising Research, June, Vol. 4, pp. 27. Available in Schwartz G. Science in Marketing. John Wiley Sons, NY 386-97. Brown, R (1993). Market Focus. Oxford: Butterworth-Heinemann Ltd. 18,84-85,171. Evans, J and Berman, B (1985). Marketing. 7th Ed. New Jersey: A Simon Schuster Company. 20,32-35,645-79,262,264-74. Igor Ansoff, (1965). Competing Strategy, the Ultimate Strategy Library: The 50 Most Influential Strategic Ideas of All Time. Philip Kotler, 1994, Marketing Management, Analysis, Planning, and Control, 8th edition. Peter R. Dickson and James L. Ginter, (1987). Market Segmentation, Product Differentiation, and Marketing Strategy, Journal of Marketing, Vol. 51. Rick Brown (1993). Market Focus. Oxford: Butterworth-Heinemann Ltd. 31-32. Ries, A. and J. Trout (1981) positioning: The Battle for your Mind, New York: McGraw-Hill. Shipley, D. (1981) Pricing Objectives in British Manufacturing Industry, Journal of Industrial Economics. WHO/Europe. (2009). Nutrition and food security. Available: https://www.euro.who.int/Nutrition.

Saturday, May 23, 2020

Essay Chang-rae Lees novel A Gesture Life - 1117 Words

Chang-rae lee, in A Gesture Life, pictures a Japanese immigrant named Franklin Hata. Hata have been seeking assimilation into the American society. To become part of the society, Hata tries to become the perfect citizen in the society, a mascot who everyone knows and respects. To further his assimilation, he tries to complete the picture of a whole and healthy family as many ideal Americans. Through adapting Sunny, Hata wants to assimilate through a parental figure. Through parental figure that is caring, a good parent and good heritage, supremely suggesting that a parent that is successful in all is a parent that is successful in society. But Sunny plays a different character in his life, a character that alters Hatas idea as she is a†¦show more content†¦Sunny cant be the innocent symbol of benevolence and discipline related as Hata wanted. Almost a year after Sunny left Hatas home and moved to the city to live with her boyfriend, Lincoln Evans, Sunny contacts Hata because she is pregnant and she needs help. This difficulty is another instance of Hatas desperate wish to gain control of his own life by policing the bodies of women. Sunny is not only pregnant, but near full-term and Hata finds himself taken back by the broad, curving shape of her. Although anyone else would have thought that she was too long with the child, that it was much too late, that there was nothing left to do(p.339), Hata not only arranges an illegal abortion for Sunny but also assists the physician, whose nurse would likely not agree to assist such a procedure(p.343). What Hata wishes to prevent in this instance is to breed miscegenation and keep his reputation. For Sunny wants to ensure the success of Hatas assimilation, the racial makeup of her future children is essential to his success. Hata

Monday, May 18, 2020

The Creation Of A Cosmopolitan Society Essay - 2030 Words

The idea of a unified society, living peacefully with all the differences in the world stems from Kwame Appiah’s book Cosmopolitanism (2006). Thus, the idea of cosmopolitanism is that everyone is a â€Å"citizen of the world† (Appiah 14), which means, no matter the cultural differences everyone is to live within the same standards and guidelines of coexistence. When evaluating the plausibility of a cosmopolitan society, one should think of the coexistence of different cultures and ways of living. In considering this idea, there is a mass amount of culture clashes, or culture wars, throughout history; however, there are is an extreme amount in historical societies. Furthermore, the issues are found in both different cultures and in different moral codes, or moral judgment. With that said, the ideology of moral judgments throughout history, in order to predict the present and future, shroud the idea of a cosmopolitan world. The example of the creation of the monster in Fr ankenstein (1818) and plays a major role in proving this idea with philosophies from Luther the Reformer (1986), Cosmopolitanism (2006), and It’s Complicated (2014). In Appiah’s initial thoughts, language is the gateway to any society and community. When there are different languages, the people begin to wonder what exactly is being said. In looking at languages in different societies, Kwame Appiah believes that â€Å"vocabulary of evaluation is enormously multifarious† (46). When there is a multitude of differentShow MoreRelatedThe Continent Of Africa, By Thomas Getz s Cosmopolitan Africa1454 Words   |  6 Pagescan fully comprehend just how much the colonization of Africa changed it forever, both for the better and the worse. The many reasons as to the â€Å"how and why† Africa was shaped into what it has become today can be seen within Thomas Getz’s book, Cosmopolitan Africa. 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The Enlightenment philosophers Emmanuel Kant and Baron de Montesquieu interpreted the idea slightly differently but fundamentally agreed that it entails the communication and exchange of varied cultures, especially through commerce. Cosmopolitism is not to be confused with legal pluralism, discussed by LaurenRead MoreMuslim World Cosmopolitanism1699 Words   |  7 Pagesdeities, and affirms the divinity of the only one true God, Allah---all in one breath. It is truly the most exclusive and iconoclastic claim that rejects the notion of anyone being divine except Allah. The American Heritage Dictionary defines ‘cosmopolitan’ as something that is â€Å"common to the whole world,† or a person who is â€Å"at home in all parts of the earth or in many spheres of interest† (1978, 301). Now, how, on Allah’s earth, can we talk about â€Å"Muslim† world cosmopolitanism? 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This month’s issue of Cosmopolitan featured two-hundred-twenty-four pages of articles and advertisements. There were 28 Black models, 6 Latina models, 5 East Asian models, 5 East Indian models, and 105 White models. It’s safe to say that there is an unbalance of diversity, whichRead MoreMarie Moreau And Alain Delon Star Persona1510 Words   |  7 Pagesindividual. These challenges were particularly gendered, through their perpetuation of new ideals and images of gender in French society. In the case of Jeanne Moreau, her star image came to represent a new image of the French woman. Moreau’s image represented an idea of femininity that was a radical departure from traditional conceptions of the French female in traditional society and cinema. The same is true of Delon, who also represented a particular aspect of French masculinity that was unique and modernRead MorePublic V. Private In A Cosmopolitan Society1849 Words   |  8 PagesPublic v. 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Nevertheless, they tried to calm everyone in France by organizin g charity events such as birthday parties for sick children